Why I Target Keywords with "0 Volume" (The Hidden Goldmine Strategy).

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Conceptual art of a magnifying glass focusing on the number zero, which casts a shadow shaped like a dollar sign,

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⚡ Key Takeaways:

  • The Lie: SEO tools (Ahrefs, Semrush) are estimates. "0 Volume" often means "Data Unavailable," not "No Traffic."

  • The Value: Long-tail, specific queries (ZSV) have the highest conversion rates.

  • The Strategy: Ignore the tools. Use "Google Auto-Suggest" to find what real humans are actually typing.


If you look at the keyword data for this very article, most tools will tell you:
"Volume: 0 / Month."

A traditional SEO would tell you not to write it. "Nobody is searching for that," they would say.
They are wrong.

In the Infomly Lab, I have found that the quickest path to $10,000/month isn't ranking for "Big Keywords" (like AI Tools). It is ranking for hundreds of "Tiny Keywords" (like Is Jasper AI better than Copy AI for legal blogs?).

This is the Zero-Search Volume (ZSV) Strategy.

Why Keyword Tools Lie

Tools like Ahrefs and Semrush rely on "Clickstream Data." They buy data from browser extensions to estimate traffic.
If a keyword doesn't get enough clicks in their sample size, they report it as "0 Volume."

But "0" doesn't mean zero people.
It often means 10 to 50 highly specific people.

The Math of ZSV:

  • Scenario A (High Volume): You rank #5 for "What is SEO?"

    • Traffic: 5,000/mo.

    • Intent: Students/Browsers.

    • AdSense RPM: $2.00.

    • Earnings: $10.

  • Scenario B (ZSV): You rank #1 for "Best SEO tool for dentists in 2026."

    • Traffic: 50/mo.

    • Intent: Dentists with credit cards looking to buy.

    • AdSense RPM: $50.00.

    • Earnings: $2.50 (plus $100 in Affiliate Commissions).

I would rather have 50 buyers than 5,000 browsers.

The "Solar System" Connection

In Post #2, I told you Google is the Sun.
Google's AI (Gemini) loves ZSV keywords.

Why? Because Voice Search and Chat Prompts are long.

  • Old Search: "Nike Shoes."

  • New Search: "What are the best running shoes for flat feet that cost under $100?"

Keyword tools show "0 Volume" for that long sentence. But that is exactly how people talk to AI. By targeting ZSV, you are accidentally optimizing for Voice and AI Search.

How to Find ZSV Keywords (Without Paying)

Since the expensive tools won't show you these keywords, you have to go to the source.

1. The "Auto-Suggest" Method

Go to Google. Type your main topic, then type " a".

  • Example: "AI Tools for a..."

  • Google Suggests: "...architects," "...accountants," "...agencies."

Google only suggests these because people are typing them. If Google suggests it, there is volume. Period.

2. The "People Also Ask" (PAA) Mining

Search for a broad topic. Look at the "People Also Ask" box.
Click a question. 3 more appear.
Keep clicking.
Eventually, you will find hyper-specific questions like: "Does Gemini Advanced charge for API calls?"
That is your blog post title.

3. The "Forum" Dig

Go to Reddit. Find a niche subreddit.
Look for questions with 0 comments but 5 upvotes.
These are people desperate for an answer that doesn't exist yet.
Be the one who writes the answer.

The "Solo Capitalist" Advantage

Big competitors (like The Verge or Search Engine Land) cannot afford to write articles that only get 50 views. It’s not worth their overhead.
This is your Moat.

As a Solo Capitalist, you can cover these "Micro-Topics."
If you write 100 articles that each get 50 visitors, that is 5,000 highly targeted visitors a month.
That is enough to build a full-time income.

Final Verdict

Stop chasing the "Vanity Metrics."
Big numbers feed your ego. Small, targeted numbers feed your bank account.

If the tool says "0 Volume," smile.
That just means you have no competition.

Frequently Asked Questions (FAQ)

Will ZSV posts help my Domain Authority?
Yes. Because there is zero competition, you will rank #1 immediately. Ranking #1 sends positive "User Signals" (Navboost) to Google, which lifts the authority of your entire site.

How long should a ZSV post be?
It doesn't need to be 2,000 words. Since the question is specific, the answer can be specific. 800-1,000 words is often enough, provided you use the "Infomly Structure" (Post #4).

Can I use AI to write ZSV posts?
You can use AI to outline, but be careful. Since the topic is niche, the AI might not have enough training data on it. You usually need to do manual research (The "Anti-AI" Asset) to provide a real answer.

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